# www.safegraph.com

> AI-optimized mirror of www.safegraph.com containing 50 pages totalling 48,028 words of clean markdown content, structured data, and semantic HTML. Original source: https://www.safegraph.com/. Last updated: 2026-06-09T06:15:18.101Z.

Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG).

## Homepage

- [The Source of Truth for Point of Interest (POI) Data](/content/site-root.html): Power your business with accurate global POI data. SafeGraph's location intelligence platform drives smarter mapping, analytics, and site selection. (681 words)

## Articles & Blog Posts

- [blog/data-accessibility-moral-obligation/index.html](/content/blog/data-accessibility-moral-obligation/index.html) (1 words)
- [blog/build-vs-buy-poi-data/index.html](/content/blog/build-vs-buy-poi-data/index.html) (1 words)
- [blog/canadian-market-analysis-with-poi-data-from-the-aws-data-exchange.html](/content/blog/canadian-market-analysis-with-poi-data-from-the-aws-data-exchange.html) (1 words)
- [blog/building-footprints-essential-data-for-accurate-geospatial-analysis.html](/content/blog/building-footprints-essential-data-for-accurate-geospatial-analysis.html) (1 words)
- [blog/a-non-technical-introduction-to-machine-learning/index.html](/content/blog/a-non-technical-introduction-to-machine-learning/index.html) (1 words)
- [Insights on Places, Location Intelligence, and Data Quality](/content/blog/index.html): Stay ahead with SafeGraph's blog, featuring thought leadership, technical deep dives, industry news on analytics, POI data, and location intelligence. (319 words)
- [Real World Results With SafeGraph Places](/content/customers/index.html): See how leading brands like Plaid, Clear Channel, Esri, Mapbox, use SafeGraph POI data to improve mapping, analytics, site selection, and location intelligence (372 words)
- [Data Can Transform Society for the Better](/content/blog/data-can-transform-society-for-the-better/index.html): Explore how responsibly used data improves public policy, cancer treatment, economic mobility research, and public health while protecting individual privacy., Real world examples of how data is being used to significantly increase our understanding of society and better the lives of everyone in the world. (1,204 words)
- [A Startup’s Guide to Remote-First Onboarding](/content/blog/a-startups-guide-to-remote-first-onboarding/index.html): A practical guide for startups on building an effective remote-first onboarding process, covering tools, live sessions, and best practices for new hires., The onboarding process can make or break a new hire's trajectory. We break down what you need to know to successfully onboard in a remote environment. (1,693 words)
- [Points of Interest Data: 5 Most Common Use Cases](/content/blog/5-most-common-use-cases-for-points-of-interest-data.html): Explore five common use cases of point of interest data,from mapping and real estate to finance,CPG,and public health, and why accurate POI data matters., Points of interest data reveals context for location intelligence for mapping, real estate, financial services, CPG analysis, and healthcare planning. (1,542 words)
- [4 Benefits of Trade Area Analysis in Scouting a New Store Location](/content/blog/benefits-of-trade-area-analysis/index.html): Learn the benefits of trade area analysis and how it helps businesses choose better store locations, understand competition, personalize marketing, and plan inventory., As a business, analyzing trade activity within a geographic area can help you locate stores in places of high demand and low competition. (1,339 words)
- [10 Non-Obvious Rules to Raising a Series B](/content/blog/10-non-obvious-rules-to-raising-a-series-b/index.html): A Founder's account of raising a $45M Series B Funding, with lessons on pitching, leverage,VC behaviour,and running a disciplined fundraising process., SafeGraph recently raised a $45M Series B. In this blog, CEO Auren Hoffman breaks down best practices for Series B fundraising - for both founders and venture capitalists. (2,921 words)
- [Analyzing Spending Behavior at Multiple Levels of Granularity](/content/blog/analyzing-spending-behavior/index.html): A detailed look at consumer spending analysis using transaction-level data to uncover trends across brands,regions,and individual store locations., See how spending behavior differs across different brands, regions, or types of locations. (1,289 words)
- [Best Practices for Working with Large Quantities of Geospatial Data](/content/blog/best-practices-for-working-with-large-quantities-of-geospatial-data.html): Learn best practices for organising data in large databases, with expert guidance on infrastructure, tooling, scalability, and managing geospatial data at scale., Hear the latest tips and tricks for working with geospatial data from Jefferies' Head of Data Strategy and Equity Research and SafeGraph's VP of Engineering. (1,275 words)
- [Top 8 Alternative Data Use Cases for Making Smarter Financial Decisions](/content/blog/alternative-data-use-cases/index.html): Explore the top alternative data use cases in finance, from predictive modeling and due diligence to portfolio management and competitive analysis., Learn why alternative data is becoming a hot commodity, and read our list of alternative data use cases to see how you could use it to make smarter investment decisions. (2,408 words)
- [Using Geospatial Data to Understand General Liability](/content/blog/geospatial-data-general-liability/index.html): Geospatial data improves the accuracy of general liability models by showing how many people will be exposed to a particular risk., Geospatial data improves the accuracy of general liability models by showing how many people will be exposed to a particular risk. (751 words)
- [Building a Geospatial Data Ecosystem](/content/blog/building-a-geospatial-data-ecosystem/index.html): By 2025, the geospatial analytics market is estimated to be valued at $96.3 billion. To help organizations navigate the changing data landscape, we’ve mapped out the players., By 2025, the geospatial analytics market is estimated to be valued at $96.3 billion. To help organizations navigate the changing data landscape, we’ve mapped out the players. (853 words)
- [Data-as-a-Service Bible: Everything You Wanted to Know About Running DaaS Companies](/content/blog/data-as-a-service-bible-everything-you-wanted-to-know-about-running-daas-companies.html): A complete guide to building and running a Data-as-a-Service (DaaS) company. Learn DaaS economics, market dynamics, data acquisition models, transformation, delivery, and how to achieve market dominance., A Treatise on Data Businesses: Why 1st party data isn't enough, 3 pillars of data companies, and horizontal vs. vertical Data-As-A-Service (DaaS). (8,299 words)
- [Using Connected Vehicle Data and Parking Lot Polygons to Attribute POI Visits](/content/blog/connected-vehicle-data-parking-lot-polygons/index.html): Learn how connected vehicle data combined with precise parking lot polygons improves POI visit attribution when GPS signals end outside store geofences., Combing connected vehicle data with SafeGraph Parking Lots and Places datasets can help you understand visitation behavior at POIs. (673 words)
- [Connecting Alternative Data Sources for Investment Research](/content/blog/connecting-alternative-data-sources/index.html): Learn how combining geospatial data with consumer spending and demographic datasets strengthens investment research and competitive financial analysis., When combined, consumer spending and demographic datasets can reveal much more than they can independently. (747 words)
- [products/index.html](/content/products/index.html) (1 words)
- [Why Data Standards Matter](/content/blog/data-standards-and-the-join-key/index.html): Learn how data standards and join keys increase data value, enable interoperability, and accelerate collaboration across datasets., The power of join keys and how data standards can make data more valuable and accelerate collaboration and innovation. This is the second installment of the DaaS Bible series. (4,691 words)
- [guides/foot-traffic-data/index.html](/content/guides/foot-traffic-data/index.html) (1 words)
- [guides/business-intelligence-vs-competitive-intelligence/index.html](/content/guides/business-intelligence-vs-competitive-intelligence/index.html) (1 words)
- [Reasons Why Data Scientists Choose SafeGraph Data](/content/blog/6-reasons-why-data-scientists-choose-safegraph-data.html): Learn why data scientists rely on SafeGraph for accurate, frequently updated location-based data, including brand identification, polygons, and transparent documentation., If you've been shopping around for a location-based data partner, look no further. Here are four important reasons why data scientists choose SafeGraph data first. (1,344 words)
- [guides/where-to-buy-geospatial-data/index.html](/content/guides/where-to-buy-geospatial-data/index.html) (1 words)
- [Cross Shopping Behaviour: See Where Else Consumers Spend Money](/content/blog/announcing-cross-shopping-insights-see-where-else-consumers-spend-money.html): Discover cross shopping behaviour with new SafeGraph Spend insights that reveal brand affinities and where consumers spend money across physical and online channels., Learn more about new cross shopping columns included in SafeGraph Spend that detail what other brands consumers spend money at in a given month. (742 words)
- [blog/scaling-data-as-a-service-daas-with-platform-engineering.html](/content/blog/scaling-data-as-a-service-daas-with-platform-engineering.html) (1 words)
- [guides/google-places-api-alternatives/index.html](/content/guides/google-places-api-alternatives/index.html) (1 words)
- [blog/accurate-places-data-the-elusive-pursuit-of-perfection.html](/content/blog/accurate-places-data-the-elusive-pursuit-of-perfection.html) (1 words)
- [Building a Data Company in Space: World of DaaS interview with Planet CEO, Will Marshall](/content/blog/building-a-data-company-in-space/index.html): A World of DaaS interview with Planet CEO Will Marshall on building a data company in space, covering satellite data, agile aerospace, and scalable geospatial insights., Read about Auren's World of DaaS podcast interview with co-founder/CEO of Planet and former NASA/USRA scientist, Will Marshall. (759 words)
- [guides/poi-api/index.html](/content/guides/poi-api/index.html) (1 words)
- [guides/google-places-api-pricing/index.html](/content/guides/google-places-api-pricing/index.html) (1 words)
- [Building a Billion-Dollar Data Company: World of DaaS Interview with ZoomInfo CEO Henry Schuck](/content/blog/building-a-billion-dollar-data-company/index.html): A World of DaaS conversation with ZoomInfo CEO Henry Schuck on growth strategies for a data company, covering quality, acquisitions, and scalable data networks., Read about Auren Hoffman's World of DaaS podcast interview with ZoomInfo CEO Henry Schuck. (599 words)
- [guides/chainxy-alternatives/index.html](/content/guides/chainxy-alternatives/index.html) (1 words)
- [Geospatial Data Providers: Services, Companies, and Products](/content/guides/geospatial-data-providers/index.html): Compare 29 geospatial data providers offering POI data, building footprints, mobility patterns & more. Find the right provider to power your location analytics. (2,109 words)
- [Building a Killer Go-to-Market Strategy](/content/blog/building-a-killer-go-to-market-strategy/index.html): Learn how data and SaaS companies build effective go-to-market strategies, from product-led growth and partnerships to spatial analytics and bundled data services., We recently spoke with Javier de la Torre, Founder and Chief Strategy Officer at CARTO, on our “World of DaaS” podcast about the world of spatial analytics.  (516 words)
- [Building a Fairer Future of Work: World of DaaS Interview with Checkr CEO Daniel Yanisse](/content/blog/building-a-fairer-future-of-work/index.html): A World of DaaS interview with Checkr CEO Daniel Yanisse on modernizing background checks, scaling hiring for the gig economy, and using data to promote fairer employment., Read about Checkr CEO Daniel Yanisse's World of DaaS interview. (749 words)
- [Coming Soon: UK Places Data](/content/blog/coming-soon-uk-places-data/index.html): SafeGraph announces the launch of UK Places and Geometry data, expanding POI coverage across England, Scotland, and Wales, SafeGraph is expanding into the UK with a spring 2021 launch of POI and geometry data for England, Scotland, and Wales. (295 words)
- [SafeGraph Places Alternatives](/content/compare/safegraph-alternatives/index.html): Which POI data provider is right for you? See a detailed breakdown of accuracy, precision, freshness, and cost as you compare SafeGraph to other places data. (420 words)
- [Felix Cheung Joins SafeGraph as VP Engineering](/content/blog/felix-cheung-joins-as-vp-engineering/index.html): SafeGraph hires Felix Cheung as VP engineering. Felix is an expert in Apache Spark, data, machine learning, infrastructure and platform engineering, software, open source., SafeGraph hires Felix Cheung as VP engineering. Felix is an expert in Apache Spark, data, machine learning, infrastructure and platform engineering, software, open source. (551 words)
- [High-Precision Point of Interest (POI) Data Built to Power Modern Applications](/content/products/places/index.html): Get point of interest (POI) data with geocodes, categories, polygons, and monthly updates for 300M+ places worldwide across retail and mapping teams. (1,190 words)
- [Data Demos: SafeGraph Places Python Starter Notebook](/content/blog/data-demos-safegraph-core-places-python-starter-notebook.html): Explore the SafeGraph Places Python starter notebook in Google Colab. Analyze restaurant counts, open hours, categories, and brand insights using sample POI data., New to geospatial data? Tinker with this Python notebook to learn how you can interact with and analyze SafeGraph's Places data. Answer interesting questions and show analyses. (214 words)
- [SafeGraph 2024 Year in Review](/content/blog/safegraph-2024-year-in-review/index.html): Explore SafeGraph’s 2024 milestones, product updates, global expansion, and leadership changes shaping the future of location data. (697 words)
- [Alternative Data Providers: Where to Get Alternative Data for Unique Insights](/content/blog/alternative-data-providers/index.html): A practical guide to alternative data providers, outlining what to look for in a data source and highlighting top vendors across finance, real estate, and analytics., This list of leading alternative data providers will give you a starting point for finding the types of alternative data you need to supercharge your investment strategies. (2,055 words)
- [SafeGraph 2022 Year in Review](/content/blog/2022-annual-report/index.html): A snapshot of SafeGraph's 2022 highlights,including POI growth,expanded global coverage, and progress in powering location-based data innovation., A look back at how SafeGraph shaped the Places data industry in 2022. (166 words)
- [Pricing Built Around Your Data Requirements](/content/pricing/index.html): Explore flexible POI data pricing with custom plans based on rows, columns, & delivery needs for analytics & mapping teams worldwide. Request a quote today. (430 words)
- [The Ultimate Guide to Competitive Intelligence Research](/content/guides/competitive-intelligence/index.html): Learn what competitive intelligence is, how to gather it legally, which frameworks to use, and the tools analysts rely on to turn data into strategy. (3,841 words)
- [Avison Young Uses SafeGraph Data to Offer Ground-Level Insights for Commercial Real Estate Site Selection](/content/customers/avison-young/index.html): Learn how Avison Young uses SafeGraph data to provide commercial real estate clients with deep local market insights that fuel better site selection decisions., Learn how Avison Young uses SafeGraph data to provide commercial real estate clients with deep local market insights that fuel better site selection decisions. (279 words)

## Resources

- [Full Page Index](/index.html): Browse all cached pages with rich metadata
- [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines
- [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery
- [Robots.txt](/robots.txt): Crawler directives